by Jessica Lancaster | Nov 16, 2020 | Messaging, Thought Leadership
As a business owner, you have a lot of important responsibilities to your clients and customers, to your employees, and to yourself. But as a leader, you also have a responsibility to the world. That may sound a little dramatic, but it’s true. In order to create...
by North Star Team | Feb 4, 2020 | Messaging
Superbowl Sunday just wrapped up. Amidst the feelings about the game itself and the MANY opinions about the half-time show {Mine? Rock it, ladies.}, there’s a familiar debate taking place online. It’s the Great Commercial Debate. Which Superbowl commercial was the...
by North Star Team | Dec 17, 2018 | Messaging
This holiday season (whether you’re celebrating or not) is a great time to let the people in your world know how grateful you are for them. And when your copy and content reflect your love and appreciation for your audience, everyone wins. In Episode 24 of the...