The Copywriter Collaborative
Podcast
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Build, grow, and sustain a fulfilling writing business.
By writers, for writers. The Copywriter Collaborative Podcast digs into the nuances of running a business as a writer, so you can set yourself up for sustainable success. Your business should support your life, and that means creating an environment with clients who respect you, work you enjoy, and compensation that reflects your expertise.
Each episode tackles a different topic that pops up for copywriters and content creators who are running their own business. We dive into how you can reduce revision time, pricing yourself effectively, finding collaborative partners, and so much more.
Ready to build a stable, sustainable writing business?
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Meet Your Hosts
Jessi + Marie grew up hearing the same old, tired response to their desire to write: “You’d better have a Plan B.”
For them, the assumption that writing couldn’t become a sustainable career felt like a challenge. So they co-founded North Star in 2010, with no idea what they were doing, and nowhere to turn.
Through a lot of trial and error, they managed to build a copywriting agency that brings in multiple six figures annually. They’ve evolved from a two-person show to a dedicated team, and they’ve become one of the go-to content firms for Brand Voice.
Now, they continue to support copywriting clients while also helping writers pursue their own careers and build their own businesses.
Jessi Honard
Marie Parks
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Join us June 11-13 for three days of writing and discover your writing business’ #1 greatest challenge.
Also have the chance to ask Marie and Jessi anything live, all for free!
Listen to the most recent episodes.
EPISODE 86: How to Add Writers to Your Copywriting Business
Do you want to run a solo writing business? Or have you considered expanding into a team? Here are some considerations for the latter! In this episode Jessi + Marie will cover: Evaluate whether hiring writers is a good call for your copywriting business. Make...
EPISODE 85: Building Your Writing Business as an Introvert with Casey Lightbody
Marketing, sales, and networking are all parts of running a writing business. How can introverts survive? In this episode with guest Casey Lightbody, we will cover how to: Embrace your authentic, introverted self as your business ownership superpower. Know if you’re...
EPISODE 84: Writing for Sub-Audiences
Creating content that connects to your client’s audience is vital. But audiences are nuanced. How do you find a balance? In this episode Jessi will cover: Drill down into your client’s audience subsets. Create flexible and adaptable content that speaks to your...
EPISODE 83: How to Manage a Growing Client List
In this episode Jessi will cover: Increasing your client load {the good, the bad, and the ugly} Preventing the never-ending cycle of Feast or Famine How to create a business that operates on “enough” versus “too much” Typically, having more clients means making more...
EPISODE 82: Affiliate Partnerships with Laura Sprinkle
In this episode featuring Laura Sprinkle we will cover: Meet Laura, affiliate expert and incredible human What is affiliate marketing in a nutshell? How can writers use affiliate marketing for their own business? What should writers consider when creating affiliate...
EPISODE 81: Introducing the Copywriter Collaborative
In this episode Jessi + Marie will cover: We’ve rebranded! How we intend to use this podcast to better serve writers, content creators, and copywriters What’s changing {hint: not a lot} and what you can expect going forward When we started our business in 2010, we...