by Jessi Honard | Sep 5, 2023 | Launches
The word “launch” brings up all sorts of different emotions: fear, anxiety, excitement. Your reaction will probably vary depending on whether you’ve run a launch before, what your results were, and what your energy levels are. A launch that feels fun rather than...
by Megan DeCleene | Jun 13, 2023 | Launches
When it comes to launches, one of the biggest hurdles is reaching a wide enough audience to ultimately hit your sales goals. If you don’t generate enough initial interest, you’ll have few people ready to convert by the time you open your cart. ...
by Megan DeCleene | May 30, 2023 | Content Strategy, Launches
One of the benefits of using a live launch model is that you have the opportunity to review your sales funnel strategy between each launch. By evaluating your metrics, you can see what worked, what didn’t, and what you can make even better the next time around...
by Megan DeCleene | May 9, 2023 | Launches
You’ve been working hard (emphasis on the hard) preparing for your next launch, and it’s finally go time. Congrats, you did it! Now you can finally sit back and watch all that effort pay off… right? Not quite. Even though the bulk of the work is finished,...
by Megan DeCleene | Apr 27, 2023 | Launches
Webinars are a popular sales vehicle for launches because they’re effective at building hype and creating trust between you and your audience. They’re a great way to give people a taste of your expertise and introduce your main offer. As a result, your...
by Megan DeCleene | Apr 14, 2023 | Launches
When it comes to selling your product or service, you don’t have to rely on live launches all the time. Even if you have periodic cart open and close periods, an evergreen sales funnel can help you create more consistency in your sales and avoid the burnout that often...
