by Jessi Honard | Sep 21, 2023 | Email Marketing, Thought Leadership
So you’ve built an email list. Congratulations! Building an audience is one of the most important pieces of getting your message out to the world. Unfortunately, you may have noticed that your hard-earned subscribers aren’t exactly engaging. When this happens, it...
by Marie Parks | Aug 9, 2023 | Email Marketing
First impressions matter, and your welcome email sequence is no different. It’s your first and best chance to build rapport with new contacts and show them how you can help them achieve their goals. When an internet stranger has entrusted you with their email...
by Megan DeCleene | Jul 4, 2023 | Email Marketing
Email newsletters can be a powerful tool, which is why they’re an extremely popular strategy, especially among B2B businesses. Recent research shows that as many as 42% of customers actually prefer to be reached via newsletters. But taking full advantage of...
