by Megan DeCleene | May 30, 2023 | Content Strategy, Launches
One of the benefits of using a live launch model is that you have the opportunity to review your sales funnel strategy between each launch. By evaluating your metrics, you can see what worked, what didn’t, and what you can make even better the next time around...
![How to Conduct Market Research [VIDEO]](https://www.northstarmessaging.com/wp-content/uploads/2023/05/Featured-Image-Template-1080x675.png)
by Jessi Honard | May 16, 2023 | Content Strategy
Conducting market research is something all business owners should engage in from time to time. When you’re clear on who your audience is, what they want, and what they need, you can create content that builds stronger relationships and produces a higher ROI. ...
by Megan DeCleene | May 9, 2023 | Launches
You’ve been working hard (emphasis on the hard) preparing for your next launch, and it’s finally go time. Congrats, you did it! Now you can finally sit back and watch all that effort pay off… right? Not quite. Even though the bulk of the work is finished,...
by North Star | May 1, 2023 | Content Strategy
Do you have a good handle on your content strategy? When thinking about how to create a content strategy that works, there are a lot of intricate details to consider… and there’s also a lot of misleading information out there. It can be hard to sift through all of...
by Megan DeCleene | Apr 27, 2023 | Content Strategy, Email Marketing, Launches
Webinars are a popular sales vehicle for launches because they’re effective at building hype and creating trust between you and your audience. They’re a great way to give people a taste of your expertise and introduce your main offer. As a result, your...
by Megan DeCleene | Apr 14, 2023 | Launches
When it comes to selling your product or service, you don’t have to rely on live launches all the time. Even if you have periodic cart open and close periods, an evergreen sales funnel can help you create more consistency in your sales and avoid the burnout that often...
