The Blog

Learn How to be More Flexible as a Leader [Video]

In the Thought Leaders Think Tank community, we talked about flexibility and thought leadership. As entrepreneurs and leaders we can  become very inflexible. We get into a "It's my company and it needs to be done this way!" kind of mindset so easily.  But...

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How to Conduct Market Research [VIDEO]

Hello leaders! Welcome to the eighth episode of the Leadership Forum. This episode is all about how to deeply understand your audience through market research. {Want to catch us when we go live? Head on over to the Thought Leaders Think Tank} Whoever you serve, it's...

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Making Decisions as a Leader [VIDEO]

This week, in the Thought Leaders Think Tank community, we're talking about how to step up and make decisions (both personal and professional). So often we feel paralyzed by the options available to us, but a leader knows how to make the best possible decisions for...

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True leaders ask for help [VIDEO]

All this month, we've been talking about healthy habits of leaders in our free Facebook group, the Thought Leaders Think Tank. We've discussed reading and community, and for the final week of the month, we selected the hardest habit of all: asking for help. It's...

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How Leaders Engage with Communities [VIDEO]

For all of March, we’re on the subject of leadership habits, and the one on our minds this week is engaging with community. Leaders are only as strong as the community they surround themselves with. You've heard that you're the average of the five people you spend the...

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Why Leaders Are Readers [VIDEO]

During the entire month of March, we're talking about leadership habits, and we're kicking it off with a habit that is near and dear to us... reading. Reading has tons of proven benefits. It helps boost creativity, reduce stress, and makes it easier to make...

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How to create a content strategy that works

If you have a business, you're going to need content. And if you're making content, you're going to need a content strategy {unless you like feeling overwhelmed}. But a content strategy is one of those "must haves" that can get out of control reallllly fast. Sure, it...

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Finding Your Thought Leadership Voice [VIDEO]

As thought leaders, we want to create positive change and forward momentum. But in order to do so, we've got to stop hiding behind "shoulds" and false versions of ourselves. The more we embrace our stories, our realness, and our values, the more we're able to create...

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The Benefits of Thought Leadership [VIDEO]

Thought leadership can seem like a fairly abstract concept. Especially when it's being talked about so much that it's becoming yet another buzzword. It can be hard to hone in on the true benefits of thought leadership when it feels like just another marketing tactic....

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What Thought Leadership Is…and Isn’t [VIDEO]

The phrase "thought leader" is popping up more and more, especially within the entrepreneurial space. But what is a thought leader? How do you know if someone is building a thought leadership platform or just using the phrase as a marketing ploy? Marie and I have...

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Five Pitfalls to Avoid in Your Welcome Email Sequence

Every time someone signs up for your email list, they’re giving you a precious gift: their email address. Think about it… we create fake email accounts to contain our spam. We go through waves of unsubscribing to contain the overwhelm. Half the time we click the...

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