The Blog

Why Leaders Are Readers [VIDEO]

During the entire month of March, we're talking about leadership habits, and we're kicking it off with a habit that is near and dear to us... reading. Reading has tons of proven benefits. It helps boost creativity, reduce stress, and makes it easier to make...

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How to create a content strategy that works

If you have a business, you're going to need content. And if you're making content, you're going to need a content strategy {unless you like feeling overwhelmed}. But a content strategy is one of those "must haves" that can get out of control reallllly fast....

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Finding Your Thought Leadership Voice [VIDEO]

As thought leaders, we want to create positive change and forward momentum. But in order to do so, we've got to stop hiding behind "shoulds" and false versions of ourselves. The more we embrace our stories, our realness, and our values, the more we're able to create...

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The Benefits of Thought Leadership [VIDEO]

Thought leadership can seem like a fairly abstract concept. Especially when it's being talked about so much that it's becoming yet another buzzword. It can be hard to hone in on the true benefits of thought leadership when it feels like just another marketing tactic....

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What Thought Leadership Is…and Isn’t [VIDEO]

The phrase "thought leader" is popping up more and more, especially within the entrepreneurial space. But what is a thought leader? How do you know if someone is building a thought leadership platform or just using the phrase as a marketing ploy? Marie and I have...

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Five Pitfalls to Avoid in Your Welcome Email Sequence

Every time someone signs up for your email list, they’re giving you a precious gift: their email address. Think about it… we create fake email accounts to contain our spam. We go through waves of unsubscribing to contain the overwhelm. Half the time we click the...

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