The Blog

In this episode we will cover: Developing a vision for your business Understanding how your business needs change over time Evolving your business to play to your strengths Anticipating the need for future change Change can be scary, especially when it comes to your...

In this episode we will cover: Why setting boundaries is important Identifying points of frustration as indicators you need a new boundary How to establish and reinforce boundaries The boundaries “gut check” The boundaries “logic check” Boundaries, boundaries,...

In this episode we will cover: Getting your business out of feast-or-famine mode Finding opportunities for growth in existing relationships Planning for retention Clonable clients Looking at retention rates for different kinds of clients It’s always going to be easier...

In this episode we will cover: Your client’s journey, from onboarding to offboarding Why optimizing and streamlining the client journey is important How to evaluate the client journey within your business Finding what works for you and for your clients Is your...

In this episode we will cover: Pricing-first vs. income-first models Rejecting the “starving artist” narrative Benefits of re-evaluating your pricing structure Specific steps to follow to price yourself for success If you’re in a creative field, you’ve probably heard...

In this episode we will cover: Content creation isn’t an abstract concept How to find and define your content creation process How having a process benefits you How having a process benefits your clients What’s your process for content creation? A lot of creatives...

In this episode we will cover: How we became known for consistency How messaging consistency helps you as a content creator How to clarify your message The loudest voice doesn’t hold people’s attention the longest. The most consistent voice does. It’s something we...

In this episode we will cover: How we got started as writers The culture of undervaluing creatives How to know your own worth as a content creator Questions to ask yourself to make sure you’re valuing your business A note on flexibility Alright, it’s soapbox time. We...

In this episode we will cover: Why setting boundaries is important Types of boundaries content creators can set How to establish and reinforce boundaries Compromise and boundaries Content creators often worry laying down a bunch of ground rules upfront will scare off...

In this episode we will cover: What a referral network is Why a referral network is valuable to content creators How to establish a referral network How to maintain referral relationships Networking: it’s not just for business owners. If you’re a copywriter or content...