by North Star | May 10, 2022 | Podcast, Thought Leadership
EPISODE 85: Introverted Business Owners and Why They’re Successful with Casey Lightbody Marketing, sales, and networking are all parts of running a writing business. How can introverts survive? In this episode, guest Casey Lightbody tells us how introverted...
by North Star | May 3, 2022 | Messaging, Podcast
EPISODE 84: Tailoring Content to Different Sub-Audiences Creating content that connects to your client’s audience is vital. But audiences are nuanced. How do you find a balance and write content that speaks to a diverse audience? Learn how to tailor content to...
by North Star | Apr 26, 2022 | Podcast, Thought Leadership
EPISODE 83: How to Avoid the Feast or Famine Cycle in Your Writing Business Learn how to avoid the Feast or Famine cycle in your writing business. In this episode Jessi will cover: Increasing your client load {the good, the bad, and the ugly} Preventing the...
by North Star | Apr 19, 2022 | Podcast, Thought Leadership
EPISODE 82: Affiliate Partnerships with Laura Sprinkle In this episode featuring Laura Sprinkle we will cover: Meet Laura, affiliate expert and incredible human What is affiliate marketing in a nutshell? How can writers use affiliate marketing for their own business?...
by North Star | Apr 12, 2022 | Podcast
EPISODE 81: Introducing the Copywriter Collaborative Welcome to the Copywriter Collaborative! In this episode, Jessi + Marie introduce The Copywriter Collaborative. Together, they discuss: The exciting new rebrand! How they intend to use this podcast to better...