by North Star | Jul 14, 2022 | Brand Voice
Imagine a business that changed its logo every single day. It would be difficult to keep up with them, right? And yet, the equivalent of your written logo—your Brand Voice—often gets pushed to the side or even forgotten. In fact, many business owners don’t even fully...
by North Star | Jul 12, 2022 | Podcast, Thought Leadership
EPISODE 95: STABLE: Your Next Steps for a STABLE Writing Business What does it mean to have a truly STABLE writing business? Over the past six episodes we’ve talked through all six elements: Strategic, Targeted, Appreciated, Boundaried, Lucrative, and Energizing. As a...
by North Star | Jul 7, 2022 | Podcast, Thought Leadership
EPISODE 94: STABLE: Build an Energized Writing Business If you’re on the verge of burning out, your business is not sustainable. You could be making all the money in the world, but a truly STABLE business fills your energy wells as well as your bank account. For many...
by North Star | Jul 5, 2022 | Podcast, Thought Leadership
EPISODE 93: STABLE: Build a Lucrative Writing Business Why’d you start your writing business? We hope that one of the reasons was to provide for yourself while doing something you love. So is your business set up to be lucrative? For many writers, the answer is ‘no,’...
by North Star | Jun 28, 2022 | Podcast, Thought Leadership
EPISODE 92: STABLE: Build a Boundaried Writing Business Setting boundaries with clients can feel risky, because you don’t want to scare them off (or their money)! But setting boundaries can serve you AND your client more than any other action you can take as a writing...