by Marie Parks | Jan 19, 2021 | Podcast
EPISODE 17: How to Know When Your Message Needs a Revamp In this episode we will cover: Identifying situations that cause your messaging to need a revamp Updating your messaging in light of changes to the world or your industry Updating your messaging in light of...
by Marie Parks | Jan 5, 2021 | Podcast
EPISODE 15: How to Sell with Integrity In this episode we will cover: Making sales with integrity by eliminating four common tactics How to avoid the bait-and-switch How to avoid false urgency How to avoid false promises How to avoid overusing pain points Sales are...
by Marie Parks | Dec 22, 2020 | Podcast
EPISODE 13: How to Repurpose Old Content for New Situations In this episode we will cover: What content repurposing means How to make repurposing a part of your content strategy Questions to ask yourself when repurposing content Does your content make you sound like a...
by Marie Parks | Dec 8, 2020 | Podcast
EPISODE 11: How To Create Compassionate Content During A Crisis, Part I In this episode we will cover: The different types of crisis Common businesses responses in times of crisis Ways to prepare your content plan for a crisis The importance of compassion in content...
by Marie Parks | Nov 24, 2020 | Podcast
EPISODE 9: What is Your Content Personality? In this episode we will cover: Identifying your way of communicating Playing to your strengths Using your content to connect authentically Mixed messages vs consistency The five copywriting archetypes A tool to pinpoint...
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