by Jessi Honard | May 3, 2022 | Copywriter Collaborative, Podcast
EPISODE 84: Writing for Sub-Audiences Creating content that connects to your client’s audience is vital. But audiences are nuanced. How do you find a balance? In this episode Jessi will cover: Drill down into your client’s audience subsets. Create flexible and...
by Jessi Honard | Apr 26, 2022 | Copywriter Collaborative, Podcast
EPISODE 83: How to Manage a Growing Client List In this episode Jessi will cover: Increasing your client load {the good, the bad, and the ugly} Preventing the never-ending cycle of Feast or Famine How to create a business that operates on “enough” versus “too much”...
by Jessi Honard | Apr 5, 2022 | Brand Your Voice, Podcast
EPISODE 80: Finding Community as a Copywriter In this episode we will cover: Being a writer doesn’t have to be a solo experience Shifting from a competitive to a collaborative mindset The benefits and the beauty of community There’s a tendency for writers to feel like...
by Jessi Honard | Mar 29, 2022 | Brand Your Voice, Podcast
EPISODE 79: The Cost of Being a Writer In this episode we will cover: What it takes to run a copywriting business Overcoming fears around money How to create systems that help manage your money In the early days of North Star, we were focused solely on running the...
by Jessi Honard | Mar 22, 2022 | Brand Your Voice, Podcast
EPISODE 78: How to Build Your Packages In this episode we will cover: What it means to price your packages intentionally, not reactively Comparing the pros and cons of package-based pricing vs. hourly pricing How to design your packages based on your financial...
Recent Comments