by Marie Parks | Dec 28, 2021 | Brand Your Voice, Podcast
EPISODE 66: How to Fight Writer’s Block on a Deadline Learn how to fight writer’s block when you’re on a deadline. In this episode we will cover: Managing the pressure to be creative on the clock Tips for writing through a block {even when you...
by North Star | Dec 21, 2021 | Brand Your Voice, Podcast
EPISODE 65: The 3-Step Formula for Writing Persuasive Copy Learn the 3-step formula for writing persuasive copy that will resonate with your client’s values. In this episode we will cover: What is persuasive copy? The 3-step formula for writing persuasive copy ...
by Marie Parks | Dec 14, 2021 | Brand Your Voice, Podcast
EPISODE 64: Replacing the Pain-Agitate-Solution Model with Empathy Learn why we should evolve from the Pain-Agitate-Solution model. In this episode we will cover: Moving away from the Pain-Agitate-Solution model Why empathy is so powerful in copywriting How to...
by North Star | Dec 7, 2021 | Brand Your Voice, Podcast
EPISODE 63: How to Roll With the Punches When Content Strategy Shifts Learn how to roll with the punches in your content strategy when things don’t go according to plan. In this episode we will cover: Types of changes that impact content strategy How to manage a...