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{What to Do} When Your Content Marketing Plan Falls Flat

{What to Do} When Your Content Marketing Plan Falls Flat

by North Star Team | Dec 11, 2019 | Strategy

Organic traffic remains one of the most powerful methods for driving traffic, and it’s full of bright, shiny promises. Pageviews in the hundreds of thousands {millions, even!}, social media followings that worship your brand, and email lists so long they resemble a...
Brand Voice: What it Is {and Why You Need It}

Brand Voice: What it Is {and Why You Need It}

by North Star Team | Dec 3, 2019 | Messaging

“What is brand voice and why do I need it?” is a question we are often asked by fellow entrepreneurs.  It’s true that there are so many issues to consider when running a successful business, but Brand Voice is something that can’t be neglected...

Recent Posts

  • EPISODE 86: How to Add Writers to Your Copywriting Business
  • EPISODE 85: Building Your Writing Business as an Introvert with Casey Lightbody
  • EPISODE 84: Writing for Sub-Audiences
  • EPISODE 83: How to Manage a Growing Client List
  • EPISODE 82: Affiliate Partnerships with Laura Sprinkle

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